Taylor Swift is influencing women’s preferences for men, as Gen Zs are now favoring muscular hunks like Kansas City Chiefs player Travis Kelce over wafer-thin, baby-faced guys.
Taylor Swift, as the biggest superstar in the world, has become the envy of many girls who aspire to have a partner like her bulky American footballer boyfriend, Travis Kelce.
Generation Z females are now expressing their desire for a strong, rugged ‘protector’, following Swift’s lead in her relationship with Kelce, rather than the traditional skinny, fashionable type.
On TikTok, the popular video-sharing platform among teenagers, girls are embracing this trend of choosing ‘strong’ men like Kelce, dubbing the couple as ‘America’s golden couple’.
There’s a noticeable shift away from the admiration for men like Harry Styles and Timothee Chalamet, who were previously adored for their baby faces and slim physiques. Instead, Gen Zs now prefer men who exude strength and protection.
The rise in popularity of men who fit the ‘Twink’ category has led to a phenomenon known as ‘Twink Erasure’, with many believing that these men are now striving to gain weight to appeal to women.
Taylor Swift’s influence on this trend can be seen through her previous partners, who were typically on the smaller side, compared to her current boyfriend, Kelce.
Swift’s public romance with Kelce, especially notable after his Super Bowl win, has garnered attention and increased sponsorship opportunities for him.