Brooklyn Peltz-Beckham’s Efforts to Overcome the “Nepo Baby” Label
Brooklyn Peltz-Beckham aspires to move past his reputation as a “nepo baby.” With renowned parents like Victoria Beckham and David Beckham, the label is easily attached to him, but Brooklyn is determined to establish his own legacy. “I mean, I can’t help how I was born,” he told InStyle in an interview published June 10. “I couldn’t ask for better parents and I’m just trying to work my ass off and trying to make a name for myself. That’s all I can say, really.”
One way Brooklyn is striving to establish himself is through the launch of a new company named Cloud23, in honor of his father’s jersey number from his professional sports career. “I think what I wanted for so long—especially the last few years—is I really wanted to make a name for myself,” he explained. “I’m always going to have haters and that’s fine, and it’s probably going to get worse. I hope not, but I’m excited for people to try [Cloud23] and I don’t know, what else can I say? Where would I want my business to be in 20 years? I want my product to be [everywhere]. I would love to have my own restaurant.”